The 25 Most Lucrative Coaching Niches of 2024 (+ Niche Quiz)

No one pays for coaching.

They pay for a specific result that they think coaching can help them achieve.

After working with hundreds of coaches, I can tell you that some niches are much more lucrative than others. If you want to make a lot of money as a coach, you need to choose a result that people are willing to pay a lot of money for and make that your niche.

In this article, I’ll share the most profitable coaching niches of 2024. That way, you don’t end up like this person:

That feeling when you’ve been thinking about your niche for too long. Hopefully this article helps.

🏅 Profitable Coaching Niches List

Each of the 25 coaching niches fall into one of the 9 coaching specialties below. These specialties are the big areas of life where people tend to be most receptive to coaching. Here they are, in rough order of how much you can charge (high to low):

Types of Coaching Niches (By Specialty):

Even if you can help clients with lots of different things, it's best to focus your marketing on just one of these specialties as a starting point. Then you can choose a niche within that specialty for each new coaching offer you create.

Here’s how to find a lucrative coaching niche using what I call “The List Strategy:”

As you look through the list below, focus on the ones where you've already gotten results or helped others. That will give you the credibility you need to get clients.

📈 Business Coaching Niches

1. Get More Clients or Customers

🔥 Hot Niche

If a business can’t generate a consistent flow of clients and customers, it can’t grow. That’s why this is one of the most in-demand business coaching niches out there. If you have a deep understanding of marketing, and you love the idea of helping other people get more leads, this may be the perfect niche for you.

In order to stand out in this crowded niche, consider becoming known for one primary form of marketing (e.g. SEO, video, social media, advertising, podcasting, speaking, launching, etc.) Another way to stand out is to focus on one specific type of business (e.g. SaaS companies, gyms, coaches and consultants, Ecommerce sites, etc.). Or you can focus on people who share common values, like my friend Tad over at Marketing For Hippies.

2. Scale Your Business

🔥 Hot Niche

To get a business up and running, all you need is a product or service + people to sell it to. But as the business grows, things become more complex. Time becomes your primary constraint and just working harder isn’t an option. Entrepreneurs need to build systems, hire team members, change the way they deliver their product, and improve their leadership skills in order to make more money in less time.

By choosing this niche, you’ll also be targeting a smaller segment of the business coaching market. Most people who start a business never get to the point of scaling up. But the ones that do are often the best to work with, because they’ve proven that they can take action. They also tend to spend more money than beginners. One of the leaders in this space is Dan Sullivan of Strategic Coach. There’s also my client Gemma Gilbert, who helps service providers scale up by offering group programs.

3. Close More Sales

It’s one thing to generate interest in your products or services. But if you can’t convert that interest into actual sales, nothing else matters. That’s why sales coaching will always be in demand; it’s the lifeblood of every business. Instead of selling coaching, you end up selling money.

There are two main sub-niches within sales coaching. First, you can get hired by large and midsized companies to train and coach their salespeople. You can charge a lot for this because companies have a specific budget for sales training. But the sales cycle tends to be longer since there are more hoops to jump through with a larger company. Second, you can teach sales to small business owners. This can work, but you’ll often find that entrepreneurs also need help getting more leads (not just closing them) and you won’t be able to charge them as much as corporations. You’ll likely need to rely on group programs and courses like my colleague Kendrick Shope.

4. Start and Build a Business

Lots of people want to become entrepreneurs: Susie hates her job, John got let go by his employer, and Laura wants to make money while spending time with their kids. If you have the experience to help these folks, especially to start a specific type of business, there’s a ton of demand out there. For example, The Foundation helps people start a software business.

But be careful. This is one of the more competitive niches out there, and it can be hard to charge super high prices to newbies who haven’t learned to invest in their business. Plus, not everyone is cut out to be an entrepreneur. In general, it’s easier to help people who are already successful to become even more successful.

💼 Executive Coaching Niches

5. Build Leadership Skills

🔥 Hot Niche

This is one of the most well established niches out there. Businesses know the value of investing in their leaders and they know how expensive it is when a new hire or promotion doesn’t work out. If you can help people successfully adapt to their new role and responsibilities, you can make a lot of money.

To stand out in this crowded niche, consider becoming known for one element of leadership (e.g. emotional intelligence, decision making, executive presence, etc.). Or you can hone in on a specific role or industry. For example, my client Andrew Capland coaches Heads of Growth at tech startups and my client Aashi Arora focuses on leaders in healthcare.

6. Make Your Team More Effective

This niche is related to the one above (building individual leadership skills) but in this case it’s focused on teamwork within an organization. It’s common to offer group coaching or facilitate retreats in this niche so that everyone is communicating well and headed in the same direction.

There are plenty of sub-niches within team coaching. For example, an Agile coach helps teams, especially software teams, implement “Scrum” frameworks. Other coaches, like the folks at Reboot.io, help startups and co-founder teams. The more specific you can get, the better.

🏆 Performance Coaching Niches

7. Perform Under Pressure

Coaches love helping people with their mindset. The problem is, most normal people don’t invest in mindset coaching. They’re looking to achieve a specific goal in their life, and they’re only interested in mindset to the extent that it helps them reach that goal. This is why I often recommend disguising the mindset coaching you do within a more tangible niche.

But some high-stakes professions benefit disproportionally from mindset coaching. For example, professional poker players, musicians, athletes, executives, and financial traders. These people are often willing to pay good money in order to perform at their peak when it counts, and they recognize the importance of mental skills. Bulletproof Musician focuses on musicians. Josh Waitzkin works with a lot of people in financial services. Speaking coaches and voice coaches also fall into this category.

8. Increase Focus and Productivity

🔥 Hot Niche

This niche focuses on productivity and typically targets business owners. If you have a talent for helping people structure their day, be more effective, and figure out what key activities to focus on, this can be a great niche. Just make sure you focus your messaging on the results that you get people (more time with their kids, more money, etc.) and not the process of time management itself (which is a means to an end).

You can narrow this niche further by focusing on one specific element of productivity. For example, the Flow Research Collective focuses on helping people use the science of flow to be more effective at work. My client Grace Brodeur focuses on helping entrepreneurs overcome procrastination. There’s even a whole sub-niche of ADHD coaches. Find your unique angle and double down on it.

💸 Financial Coaching Niches

9. Upgrade Your Money Mindset

People who invest in this type of coaching are typically focused on earning more money. And they recognize that their relationship with money, including the stories they received growing up, are preventing that from happening.

Lots of spiritual coaches end up in this niche because it helps make what they do more tangible. Think manifestation and law of attraction. Entrepreneurs in particular can have challenges around money that directly impact their revenue. For example, many service providers have trouble charging more for what they do. My colleague Denise Duffield-Thomas does a great job serving this group.

10. Create Financial Freedom

This niche can focus on everything from budgeting, saving, reducing debt, investing, and building wealth. Most people are overwhelmed when it comes to managing their finances and building wealth. If you can combine financial expertise with coaching skills, you’ll have plenty of people eager to hire you. But here’s the rub…

People who are having financial trouble will often have trouble investing in high-end coaching. This can be overcome one of two ways. You can target people who already earn a lot of money, and simply need help managing it more effectively. For example, my client Ryan Roi works with tattoo artists and other creatives who want help saving, investing, and dealing with taxes. Or, you can focus on lower priced offerings such as books and courses like Ramit Sethi and Dave Ramsey.

👩🏽‍💻 Career Coaching Niches

11. Figure Out What to Do for Work

🔥 Hot Niche

Most people want work that’s meaningful to them, offers a good work-life balance, and pays well. They’re just not sure how to find it. If you love the idea of helping people make a career pivot, you’ll have plenty of potential clients ready to pay you.

If I were getting started in this niche, I’d focus in on one main reason why people were wanting to switch careers. For example, my past client Kelly Clendenning focuses on women who are experiencing toxic work environments and burnout.

12. Land a Higher-Paying Job

The previous niche focused on helping people change their career. This niche focuses on accelerating an existing one. It provides a much clearer return on investment, since moving up the career ladder usually means earning more. If you choose this niche, you’ll be helping clients get hired at a new company, get promoted, improve their resume, become better leaders, and learn interviewing skills.

I wouldn’t recommend targeting people who are unemployed. They won’t be able to pay you. Instead, I’d focus on people who already have a high-paying job and want to expand into a leadership role. For example, my client Lynne Levy helps product managers get promoted. Her focus on a specific role makes marketing much easier.

13. Write a Book

I’ve put this under the career coaching category, but it doesn’t really fit neatly here. Some people write a book because they want a career as an author or speaker. Others do it to get more leads for their business. Either way, people are willing to pay good money to get their message out there.

And the interesting thing is, you don’t necessarily have to be a famous author to do this. My colleague AJ Harper charges almost $20k for her coaching program. My friend Chandler Bolt runs a company called Self-Publishing School that charges up to $16,000. And Cynthia Morris of Original Impluse charges between $2,700 and $5,200.

🥑 Health Coaching Niches

14. Lose Weight

🔥 Hot Niche

For better or worse, our society values appearances. Not being at an “ideal weight” can impact someone’s self-confidence, sex life, and even their career. I spent some time in this niche myself and it’s certainly a painful problem that people want to solve.

The challenge with this niche is convincing people that your approach will work for them. Many potential clients will have struggled with weight their entire life. They’ve tried a lot of fad diets and are looking for a new approach. If you can give people hope that your approach will work for them, and actually deliver, you’ll make a great living. For example, the folks at Body Tutor focus on mindset, psychology, and habits — this seems to be where the industry is moving.

15. Stop Emotional Eating

As more people become fed up with societal norms around body size and diet culture, they’re taking a look at their relationship with food. They may be interested in strategies like intuitive eating and mindful eating. Sure, weight loss may happen as a result. But the primary goal is to decrease emotional eating, binge eating, and stressful feelings around food by increasing self-compassion.

This can be a good niche for more holistic coaches who don’t want to focus on weight loss exclusively. My client Elizabeth Hall and my colleague Sara Best are good examples. If you choose this niche, you probably won’t able to charge as much as a business or executive coach. But you can overcome this by focusing on lower priced group programs and products.

16. Solve a Specific Chronic Health Issue

💎 New for 2024

Turns out, most doctors suck at treating chronic health conditions. Think menstrual, digestive, or sleep issues. These conditions are all on the rise. If you’ve personally overcome one of them, and you can help other people do the same, you’ll be providing an important alternative/compliment to mainstream medicine.

Two things to keep in mind with this niche. First - you can get into some dicey legal territory if you aren’t careful. Second - you’ll want to focus on one specific chronic health issue so that you can learn everything there is to know about it. You can still use lots of different holistic approaches, but people pay more for coaches who solve specific problems. It’s hard to market the idea that what you do helps everyone with everything. For example, Nicole Jardim helps women fix their periods. That’s nice and specific.

🔮 Life Coaching Niches

17. Find Meaning and Purpose in Life

When most people think of “life coaching,” this is usually what they think of. As a result, there’s a lot of competition from other coaches in this niche. In order to stand out, I recommend that you choose a specific target market. For example, you could focus on helping men clarify their life purpose. This will help make your messaging more tangible, instead of just saying you help people “get unstuck.”

You might also consider focusing on a specific area of life to help with. For example, some people who are looking for more purpose in life really just want to find work that they love. If that’s an area you can help with, it might make sense to market yourself more as a career coach. But you don’t have to listen to me. My colleagues Jacob Sokol has stayed more general and been quite successful. It’s just a harder road.

18. Navigate a Specific Life Transition

Sometimes, when I speak with life coaches, they tell me that they work with a lot of people in transition. So they figure they can just call themselves a Transition Coach. But here’s the thing: people who just went through a divorce, or the death of a spouse, don’t think about themselves as being “in transition.” They think about the specific transition they’re going through.

So it helps if you can focus one one main life transition. For example, Krista St-Germain focuses on helping widowed moms. My friend Rick Clemons helps gay men come out. You could be a Retirement Coach. Or a coach for empty nesters. The thing I like about this approach is that it tells clients when they should hire you as their life coach. And it makes you more referable as a result.

19. Overcome a Specific Addiction

General life coaching can be a tough sell. One way to make it more tangible is to focus on something that stops people from living their best life: addiction. And I don’t necessarily mean drug addiction. In fact, I’d probably steer away from that unless your a medical professional. But there are some other interesting sub-niches I’ve seen work.

For example, my colleague Cam Adair runs a site called Game Quitters where he works with gamers and parents to overcome video game addiction. This niche is so unique and it draws on Cam’s own experience as a gamer. I’ve seen coaches who help with porn addiction. If you have personal experience with overcoming an addiction like this, there are likely other people like you who would want coaching.

20. Cultivate More Peace and Ease

This one can be a tough sell, because it can feel vague and intangible to people. But if you’re the real deal, and can really shift people, you can make a lot of money. Spiritual life coaches often help people connect with their intuition, become more mindful, or integrate psychedelic experiences.

The key here is having a unique message or personal story that resonates with people. You may also want to focus on lower priced offerings. For example, Kyle Cease used his background in comedy to stand out as a transformational speaker. He focuses primarily on live events and a monthly membership and grew his audience on YouTube. Michael Neill teaches a a concept called “The Three Principles” and grew his audience through a series of best-selling books.

🏋🏽‍♀️ Fitness Coaching Niches

21. Compete in a Specific Sport

When someone has a specific competition that they want to do well in, they become very motivated to get help from an expert. This is "coaching" in the most traditional sense of the word and it's not going away any time soon. If you’ve competed at a high level, this is a great niche to consider. You can also incorporate some elements of mindset coaching into this niche.

I encourage you to focus on one specific sport that you’re credible in. For example, I hired a coach at Reactive Training Systems to focus on powerlifting. If you don’t want to focus in on a specific sport, you could choose a specific modality that you help with (e.g. Dr. Kelly Starret does this with mobility).

22. Build Muscle and/or Lose Fat

I see this as slightly separate from a pure weight loss niche. It tends to be more focused on using strength training (combined with diet) to help get in better shape. If you’re going into this niche, you should probably look the way that your clients want to look.

The people who make the most money in this niche usually offer online courses and even supplements in addition to coaching. Greg O'Gallagher of Kinobody is one example — he built a large audience of young men on YouTube, sold them courses, and grew from there. Alternatively, you could focus on working with high end clientele like successful executives, entrepreneurs, and celebrities who have more money to invest.

🧡 Relationship Coaching Niches

23. Attract A Life Partner

As long as there are single people on the planet, there will be people who want to improve their dating lives and find “the one.” It can get lonely out there!

My advice? Start by focusing on men, women, or non-binary folks at first (not all three), since each group will benefit from different messaging. Introverted Alpha takes this even further and focuses on shy men. The more specific you can be about who or how you coach, the more value you can provide.

24. Improve Your Relationship

If you know how to help couples build more intimacy and connection, this could be a great niche for you. The majority of people aren't going to invest in coaching unless their relationship is in trouble (unfortunate, but true). If you can find and help these people, you're in business.

In many cases, you’ll want buy-in from both partners in order to improve the relationship. This can be hard if one partner approaches you for coaching without the other partner expressing interest. Fortunately, there are plenty of relationship coaches out there who have figured this out, like my colleague Ken Blackman, and you can learn from their example.

25. Be a Better Parent

Your kids misbehave. You yell at them. You feel guilty. This is the loop that many parents find themselves in. And if you can help stop this cycle, there is certainly a need for what you do.

But I’ll be totally honest: it’s hard to get people to pay for a parenting coach. Especially dads. This is unfortunate, since fatherhood is such an important area of life. My client Pam Howard focuses on moms instead. She also runs group programs that allow her to serve more people while charging less.

📝 Free Life Coach Niche Quiz

If you’re someone who has lots of passions and areas of expertise, it can be hard to decide which niche to focus on. That’s why I created this 4 question quiz to help you figure out your true niche. Click the button below to get started:

“Why Do I Have To Choose A Coaching Niche?”

Confucius once said, “The riches are in the niches.”

Okay, so maybe he didn’t say that. But his coaching business would have been a lot more successful if he had.

In all seriousness, you don’t need to choose a coaching niche right when you start your business. But it becomes more and more helpful to have one as you start to expand outside of your existing network.

Most coaches feel that if they narrow their niche, they’ll be excluding people who might have been willing to pay them. Which means they’ll end up with less money.

On its surface, this seems to make sense. The only problem is...it’s completely wrong.

If you lived in a small village of 20 people, and you were the only life coach there, then yes; you probably wouldn’t want to niche your coaching down. 

But what about if you want to build an online business? That means you have access to everyone with an internet connection, not just a tiny 20 person village. It also means that you’re competing against almost every other coach in the world.

This changes the calculus on niching. Not only can you afford to get specific, you actually must if you want to stand out. You can do this by focusing on what Seth Godin calls the minimum viable audience.

What I say when a client of mine refuses to niche down.

To illustrate this, let’s pretend that I’m looking for a coach because I’ve fallen out of love with my business and I want to start a different one. But I’m not sure what type of business to start that will be most meaningful to me.

Which type of coach am I most likely to hire?

  1. A generalist life coach who helps people “get unstuck”

  2. A career coach who helps people find work they love

  3. A career coach who specializes in helping successful business owners who feel burnt out with their current work to transition into a new business that fits them better.

The choice is obvious. I’m hiring #3, the specialist. Here’s why:

The specialist is more likely to be found. I’m not typing “how to get unstuck” into Google. I’m searching “what to do when you feel like quitting your business.” Coach #3 is going to be able to create relevant content to match what I’m searching. This is what so many coaches don’t realize when they refuse to niche and then aren’t sure how to find their clients. The lack of a niche makes marketing beyond your existing network nearly impossible. It’s not enough just to say you are in the “personal development niche.”

The specialist is often better at what they do. Why? Because they’re not having to reinvent the wheel with every single unique client they work with. They will have found shortcuts that help me avoid the most common pitfalls that I’m likely to fall into when transitioning to the new business. Of course, if Coach #3 ends up being a terrible coach, I’ll have to go with someone else. But, all things being equal, they have a massive advantage over the other options.

The specialist can charge more. I don’t want a generalist life coach, and I don’t even want a career coach who has limited experience with entrepreneurs. I want the coach who helps people in my situation all day, every day. Coach #3 has far less competition in this narrow niche. If I want the best, I’ll have to pay a premium for it.

Are you starting to see the power of niching now? Cool. Let’s talk about what makes a profitable niche.

“What Makes A Coaching Niche Profitable?”

Your niche is made up of three components:

  1. Who you work with

  2. What problem you solve for them

  3. How you do it

In a perfect world, you would have a unique combination of these three elements, putting you in a category of one with no competition.

Your reaction when people ask how much you charge and you’ve found the perfect niche for you.

In reality, it may to take a few years to get there.

I recommend honing in on these three elements one at a time, starting with #2, the problem you solve. If you can get clear on that component, you’re already ahead of most coaches in terms of your marketing. That’s why the focus of this list is on different problems that clients hire coaches for. You can start there and then hone in on the Who and the How over time.

The reason why I suggest starting with the problem you solve is because that’s what potential clients care most about. If you work with people like me, great. If you have a unique way of doing your work, fine. But at the end of the day, I’m paying you to help me reach a specific goal, and I want to know that you can help me do that.

When you’re considering what problem to focus on, here’s what keep in mind:

The most profitable niches sell “surgery,” not prevention.

By surgery, I mean that the niche solves a painful and urgent problem that already exists for your potential clients. As important as prevention is, people just aren’t as motivated to pay high prices for it. You can spend time fighting this reality or you can just accept it and move on.

For example, say you want to coach soon-to-be moms around self-care. You know that they need to learn self-care now so that they can be the best version of themself when they finally have their baby. The problem with this niche is that self-care is really hard to sell - especially to people who aren’t already prioritizing it. There’s a big difference between you knowing that people need this and them actually paying for it.

What if, instead, you chose to work with current moms who gained a bunch of weight in their pregnancy. Now they’re super stressed with all the responsibility of caring for their kid, plus a demanding job, and they’re having a hard time losing the weight they gained. They've fallen into some unhealthy habits, they’re losing self-confidence with their partner, and they really want to be a healthy model for their kids by getting their weight back under control.

That is selling surgery instead of prevention. And it’s likely to be a much more profitable niche. You can still coach on the thing that you love (self-care), but through the lens of weight loss. If you’ve experienced this problem yourself, or you have some specific expertise to add, even better.

To summarize: The key to nailing your niche is to combine your real-world expertise and experience with your coaching skills. Then apply that combination to an urgent problem that people have. Add a motivated target market to that, or a unique way of doing your work, and you're golden.

“What’s the Best Way to Describe What I Do?”

It’s easy to get caught up on what words to use when you describe your coaching. Should you call yourself a life coach? A peak performance coach? A transformational business alchemist?

That moment when explaining your niche feels like a matter of life and death

My advice is to focus less on the exact type of coach you are and more on the problem you solve for potential clients.

A simple formula you can use is as follows:

I’m a (insert coaching specialty). I help (insert who you help) to (insert niche problem that you solve).

For example:

I’m a business coach. I help other coaches fill their client rosters.

So, in this case I used the specialty of business coaching and the niche of attracting more clients and customers. You can do the same using whatever specialty and niche you want to focus on in the list above.

If you’re not sure about your target market yet, just say “people.”

“Why Should I Trust You When Choosing A Niche?”

The truth is, you shouldn’t just blindly trust me (or anyone else). The best way to figure out who to trust is by taking the advice in this article and putting it into practice. Then you can see if it works for you.

Having said that, I’ve helped coaches get over 126 clients, in lots of different niches, while enrolled in my programs. I’ve also run profitable businesses in three different niches (career, business, and fitness) and my current business generates six figures in profit. The thing that’s made the biggest difference for me and my clients is choosing a niche that they can succeed in.

Every niche on the list above contains an example of a colleague or client of mine that is making a sustainable living from their niche. If it can work for them, it can work for you.

I regularly update this article to reflect the most recent trends in coaching, based on what I’m seeing work with clients and colleagues. This is the guide I wish I had had when I started out and didn’t know which niche I should choose.

“What if I Have Lots of Different Passions?”

Each one of us is multi-faceted, and choosing a niche can feel like you’re pigeon-holing yourself forever. This can make it scary to choose a niche. In fact, it’s one of the four fears that coaches have around niching (here are the other three).

The good news is, you can expand into multiple niches over time. You can create new offerings or business. You can even bring your other passions into your marketing and content without having to monetize it directly.

Actual footage of me trying to fit all my passions into one niche when I started my business. I don’t recommend it.

As long as you’re passionate about coaching, my advice is to focus less on your passions and more on problems you can solve for other people.

All the niches on this list are based on problems that people have already proven willing to pay for. When choosing a niche from the list above, see which ones you have the most expertise in. What do you feel totally confident helping people with? That’s probably the thing that you’ll have the easiest time building a business around.

If you want help knowing where to focus, take the niche quiz here:

“What if My Niche Idea Is Not on This List?”

Go for it! This is not an exhaustive list by any means, and there are other ways to make money coaching that aren’t covered here. But remember: you’re taking a risk when you go into a niche without reassurance that people are willing to pay for it. So take the advice above and make sure you’re “selling surgery not prevention.”

When I advise clients, I recommend starting out with one of the profitable niches on the list, and then making it unique by choosing a novel target market. You can even combine multiple niches on this list to form a new one. But if you can’t find anyone making money in the coaching niche you want to enter, that should be a red flag. Proceed at your own risk.

My reaction when someone says they’ll come up with a new niche.

“Can I Build My Website Without Picking A Niche?”

You certainly can, but you’ll likely have to spend time and money re-doing later. An effective coaching website speaks to a specific type of person with a specific type of problem. The good news is, you don’t need a website to get your first handful of clients. You can use your existing network, including your facebook account (if you have one), to get your first big batch of clients.

The more enrollment conversations you have, the more you’ll learn which people you’re most excited and qualified to help.

“What Should I Name My Coaching Business?”

The best names are clear first, and clever second. If you have an easy to spell and pronounce name, with the URL available, that’s often the best option because it gives you the flexibility to change niches overtime. Otherwise, it’s great if you can incorporate your niche into your coaching business name.

For more on naming your business, check out this article. The short version is that you want to choose a name that’s 4 words or less, easy to spell, and hard to forget. If you can use elements of your niche and/or target market in your name, that’s ideal.

“What if My Coaching Results Aren’t Tangible?”

There are certain niches that focus almost exclusively on internal shifts, especially those in the transformation coaching specialty. For example, Working With Difficult Emotions (e.g. Anxiety). So you’re welcome to focus on one of those. You can even create a way to quantify those internal shifts by administering a questionnaire that clients fill out before and after the engagement.

Having said that, it’s almost always possible to connect the internal work you do with clients to an external problem or goal that they have. For example, lots of executive coaches work on mindset with their clients (internal). Those clients go on to be better leaders and get more from their teams (external and tangible).

This is how most people react when coaches try to explain what they do for clients. The more tangible your niche, the better.

In my experience, many coaches use vague descriptions like “I help you tap into your power” because deep down they’re scared to claim something more specific and then not deliver. So if you’re feeling some nervousness around choosing a more tangible niche, that may be a sign that you’re on the right path and just need to get some more reps in to build your confidence.

“What if I’m Still Not Sure About My Niche?”

If you’re still not sure about which coaching niche to choose, your next step is to take my free quiz. This 4 question quiz will help narrow down your specialty. I’ll also send you a free email series to help you further narrow down your niche and target market so that you can get to work building your coaching business.

The truth is, clarity doesn’t come from reading an article or even from self-reflection. It comes from taking focused action. Get started by taking the free coaching niche quiz below:

(image credit: giphy)

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